Jennette McCurdy
CLIENT: George Micalone
Director of Student Union & Activities
This lecture event held by Winona State University included American writer, director, podcaster, singer, and retired actress, Jennette McCurdy. The main topic promoted her New York Times Best Seller, I'm Glad My Mom Died. The goal of the project was to create a trendy and eye-catching campaign that reflected McCurdy’s personality. This fun, retro result created a clear visual system that stood out from other material on campus while clearly promoting the event. The play of the design allowed for a variety of applications and collateral.